Softscribe Says RSS Feeds & Blogs Key to Aggressive AR Programs

BarbaraAnalyst relations, influence, social media

Softscribe Inc., a sales-oriented public relations firm for technology companies targeting the U.S. government and hotel markets, has decided to use PRWeb’s blog and RSS news feeds for distributing client press releases and links to white papers. Michael Squires, president of Softscribe, notes that the use of blogs is reshaping the influence public relations has on a company’s sales. He recommends organizations … Read More