Altimeter Group Reveals Challenges of Disrupting the Analyst Business

Barbaraanalysts, Industry analystsLeave a Comment

Altimeter Group is not a traditional IT industry analyst firm. The group not only provides expertise on innovating business through disruption, but also embodies a good deal of innovation through disruption. Two years in, it’s becoming clear that even analysts inclined to push the envelop — such as Michael Gartenberg and R “Ray” Wang — find the new business model … Read More

Creating a 3rd life for the industry analyst business

Barbaraanalysts, EventsLeave a Comment

Lots of very smart people like to point out what’s wrong with the industry analyst business. Yet, few engage in a constructive conversation about what it’s going to take to revitalize the industry analyst business — so that it plays a more valuable link in the IT procurement chain going forward. Chanting lies-damn-lies won’t do the trick. To foster a … Read More

Tekrati Special Report: Industry Analysts on Blogs and RSS: Research Links

BarbaraAnalyst relations, analysts, Industry analysts, social mediaLeave a Comment

This sampling of industry analyst research and commentary on blogs and RSS supplements Tekrati’s special report on analyst blogs, and the launch of our directory of analyst blogs. JupiterResearch “The Blog Litmus – Using Blog Software to Understand Real Content Management Needs”, by Matthew Berk, Janis Kim and David Schatsky. “At first blush, blog software, designed for personal Web publishing, … Read More

Inside-out: Industry Analysts on their Blogs

BarbaraAnalyst relations, analysts, Industry analysts, social mediaLeave a Comment

Five industry analysts speak candidly about their blogs — past, present and future — in this supplement to Tekrati’s Special Report: The State of Analyst Weblogs. QUESTION: Why did you start your blog? Carl Howe, Blackfriars blog: We started our blog because we were commenting on interesting articles and data verbally with our clients, but had no venue to pass … Read More

Special Report: The State of Analyst Weblogs, Part 2

BarbaraAnalyst relations, analysts, Industry analysts, social mediaLeave a Comment

As professional opinion leaders and market experts, industry analysts face three key challenges as bloggers: credibility, relevance and passion. Tekrati explores these challenges and how different analyst groups address them, as we continue this special report on industry analyst blogs. Related stories offer in-depth comments from selected analysts, and a reading list that links directly to analyst commentary on blogs … Read More

Special Report: The State of Analyst Weblogs, Part 1

Barbaraanalysts, Industry analysts, social mediaLeave a Comment

The high tech industry analysts have been slow to adopt blogs. That’s about to change. In this two-part special report, Tekrati takes the pulse of the industry analyst bloggers. The report supplements the launch of our newest online resource, a directory of industry analyst blogs. At first glance, the slow spread of analyst blogs seems illogical. We expect the analysts … Read More

A Creative Thinking Exercise for AR Managers

BarbaraAnalyst relations, Industry analysts, influenceLeave a Comment

Certain analyst relations “best practices” are living on borrowed time. They are out of sync with the structures of expertise within the analyst community. They are also out of sync with the dynamics of analyst influence among high tech users. Following is a simple exercise in creative thinking that can help you start breaking free of handed-down AR behaviors, practices … Read More