Barbara on September 4th, 2012

There are few bona fide analysts of the analysts. Outsell  has figured prominently in this small group for many years. What gives Outsell its chops? The company has published a landmark report on the industry analyst business for many years. The report has become a valuable resource for those in the analyst business as well as those who partner with analyst firms, purchase content from the analyst firms or manage influencer relations with the top analyst firms.

The 2012 edition of  “Watching the IT Watchers” was released a few months ago. The report, authored by Perry Gartner, covers top analyst firms by revenue, highlights notable contenders and analyzes the business of the industry analysts at large, including key trends, drivers, threats and opportunities.

Give me a shout if you’ve read the report. I’ll be digging into it over the next few weeks.

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